To offer innovative products by adopting a world-class quality approach in cotton yarn and knitted fabric production. To shape our production processes according to sustainability principles, based on environmental awareness. To increase our competitive power in the sector by strengthening team spirit and contributing to the welfare of the environment and society with our talented human resources and the best practices.
To produce value for our country, our city and all our stakeholders.
To become a global brand that aims for industry leadership with innovative, sustainable and customer-focused solutions.
Reducing carbon emissions by 20%, water use by 50%, and production waste by 30%; increasing renewable energy use to 50%.
Increasing the share of sustainable products in turnover to 60% and sustainable investments to 10%.
Increasing employee engagement to 70% and participation in talent management to 16%.
Developing 100 new products per year.
To increase brand awareness with at least 2 international events per year.
Increasing energy efficiency by 10%.